On Monday, June 16th, we planted "Koshihikari" rice, which is used as an ingredient in Nia's skincare products, in a rice field in Suzu City.
Just over 40 days after sowing in May, these tiny seedlings will be blessed with rice bran and sake lees in the fall, and will be transformed into beauty ingredients that moisturize the skin.
What is cultivated is not only the blessing of moisturizing the skin, but also the future of this land itself.
We believe that manufacturing rooted in the cycle of nature and a heart that cares for the land will quietly live on in our skin and in society.
We will continue to carefully cultivate the crops day by day, facing nature, until the harvest in the fall.
